Facebook parent Meta is sparring with the U.S. Federal Trade Commission in federal court over its pending acquisition of a virtual reality fitness company Within Unlimited

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“Meta has talked about how they want to make virtual reality as ubiquitous as your cell phone,” said Lee Hepner, legal counsel, American Economic Liberties Project, an organization that advocates for government action against business consolidation. “It’s the next platform for widespread communication in Meta’s eyes.”

If the FTC can preserve and boost competition at this stage, Hepner said, there are “different paths that this market could take instead of Meta controlling the whole path, the whole forward trajectory of this market in the next several years.”

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