A high-profile push by Congress to rein in the nation’s biggest internet companies is at risk of failing with time running out to pass major legislation ahead of midterm elections.

Alphabet Inc.’s Google, Apple Inc., Amazon.com Inc. and Meta Platforms Inc. and their trade groups have poured almost $95 million into lobbying since 2021 as they seek to derail the American Innovation and Choice Online Act, which has advanced further than any US legislative effort to address the market power of some of the world’s richest companies.

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Even if this bill falls short, advocates say the attention on this measure has helped build the antitrust movement into something bigger than any one piece of legislation. Sarah Miller, head of the American Economic Liberties Project, an anti-monopoly nonprofit, said she supports the bill and wants to see it pass, but she said this is “not a one-time fight.”

“Now is a pretty good moment to move it through,” Miller said of the measure. “Is it the end of the road for bills dealing with big tech monopoly power? No.”

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